State of the Creators

How To Run a Football Media Company feat. Abir A Chowdhury of Plaantik

Tawsif Akkas

Abir Ahmed Chowdhury is an independent consultant in the international development sector - with a background in economics and development. He is also my co-founder in  @plaantik . For those who don’t know Plaantik is a football media company that we have been running for over a decade now, and over the years we’ve done some pretty cool things in the world of football. For instance, we just launched a book a month ago, and regularly cater to millions of football fans online daily. 

In this episode, we go through what it takes to run a social media first content entity, that too remotely, we discuss the evolution of media and content that we have seen over the last ten years and how we have been doing this for so long. 

Animation and illustration: Ahmed Fahim

00:00 Intro
01:51 Who is Abir Ahmed Chowdhury?
03:26 Life before Plaantik
05:58 What prompted you to create Plaantik?
10:50 Figuring it out 
15:25 How Plaantik shaped our careers
18:10 Challenges with co-founding
25:50 Importance of community
28:25 Why stick with Plaantik?
33:00 The dilemma of pursuing full time
34:30 Is the audience smarter than the creators?
35:25 Taking criticism
37:25 Is Plaantik biased? 
43:11 The monetary side of Plaantik
50:24 Being adaptable
53:00 Future of football content 
57:25 Abir's advice for aspiring creators

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